Heineken WOBO, A Beer Bottle Brick For Building EcoHomes


Heineken Bricks

Heineken bottles started out in the shape you recognize today. However, in 1960, Alfred Heineken — who was the grandson of Heineken's founder, Gerard Adriaan Heineken — took a trip to the Caribbean island of Curacao and had a revelation.. But though thousands of WOBO bottles were made, the brick design idea in general never took off.


Heineken Created A Brick That Holds Beer, Here's Why

From Beer to Bricks: The Innovative Journey of Heineken's WOBO Bottle In the early 1960s, Dutch businessman Alfred "Freddy" Heineken visited the Caribbean islands, then known as the Dutch Antilles. Amidst the beauty of the islands, he found an unexpected source of inspiration: discarded garbage, including empty beer bottles.


heineken beer bottles that work as a brick

In 1963, Heineken used his influence as an important client to persuade the factory that made the bottles for his brewery to interrupt their usual work. A small lot of about 60,000 bottle bricks was produced. Heineken used 1,000 of them to build a simple shed in his backyard — three metres square, one window, one door, and timber supports for.


Heineken Created A Brick That Holds Beer, Here's Why

The WOBO is a Heineken-branded beer bottle that doubles as a stackable, self-aligning and interlocking brick made for building eco-homes. One thousand WOBO bricks would be needed to make a simple 10 X 10 foot structure. According to Wikipedia, almost every bottle has been destroyed and only two remaining WOBO structures exist "and they are.


Boredom Crusher Heineken WoBo The Beer Bottle That Doubles As A Brick.

The Heineken WOBO (World Bottle) By Paul Petrunia Sep 26, '07 12:40 AM EST Seems like Heineken was about 50 years too early with the World Bottle concept of brick-shaped bottles that could be upcycled as building materials. From Wikipedia. As the story goes, Alfred Heineken had an epiphany while on a world tour of Heineken factories.


Did Alfred Heineken Invent Bottle To Function as a Brick To Build Houses?

The Heineken World Bottle (WOBO) was dreamed up by then-CEO "Freddy" Heineken, who decided that trash wouldn't end up on beaches (he was in the southern Caribbean at the time) if it could be.


The Heineken World Brick Root Simple

In 1963, Alfred Heineken created a beer bottle that could also function as a brick to build houses in impoverished countries. K. Annabelle Smith May 15, 2013 Image via Archinect. There are.


Heineken WOBO, A Beer Bottle Brick For Building EcoHomes

How a Brick-Shaped Heineken Bottle Almost Changed the World 50 Years Ago Freddy Heineken's vision for cheaper building materials By David Kiefaber You may have never heard of Alfred "Freddy".


Heineken WOBO, A Beer Bottle Brick For Building EcoHomes

00:31:43 - Heineken is one of the world's most well-known, popular beers, and people across the planet can instantly recognize the iconic green bottle and red. When Heineken Made Bottles That Could Be Used as Bricks | Listen Notes


Beer And Stupidity Heineken WoBo The Beer Bottle That Doubles As A Brick.

heineken wobo brick One production run in 1963 yielded 100,000 bottles some of which were used to build a small shed on Mr. Heineken's estate in Noordwijk, Netherlands. One of the.


Heineken bricks Heineken, Heineken bottle, Bottle

Heineken once again approached Habraken who teamed up with designer Rinus van den Berg and designed a building with oil drums for columns, Volkswagen bus tops for roof and the WOBO bottles for.


Karen Shapiro "Heineken Beer Bottle" at 1stDibs heineken brick bottle for sale, old heineken

Inspired by the glass bottles he saw littered on the beaches of the Antilles islands, Heineken brewery chairman, Alfred Heineken asked the architect John Habraken to design a 'brick that holds beer'. Heineken wanted to produce a bottle that would also serve as a useful building material, to eliminate the amount of litter and waste produced.


Heineken WOBO (world bottle) brick, the beer bottle that doubled as a brick, envisioned by beer

To overcome the problem of creating corners and openings without having to modify the bottles, they were designed in two sizes: a 500mm version and a 350mm 'half-brick'.


The Heineken WOBO (World Bottle) News Archinect

In 1963, Heineken used his influence as an important client to persuade the factory that made the bottles for his brewery to interrupt their usual work. A small lot of about 60,000 bottle bricks.


Galeria de Heineken WOBO Quando a Cerveja encontra a Arquitetura 7

Founder and visionary Gerard Adriaan Heineken is born into an Amsterdam merchant family in 1841. In 1864 he buys brewery 'De Hooiberg' (The Haystack) in Amsterdam and immediately turns his focus towards brewing uncompromised premium lager beer.


Amsterdam Top 5 Activities in a Dutch Golden Age World Heritage City BoomerVoice

His idea: to turn glass beer bottles into bricks of sorts by forming the Heineken seaweed-green beer bottles into a rectangular shape that could be used to build housing. Heineken approached the architect John Habraken, director of the Foundation for Architects' Research (SAR), with the idea of designing a re-usable bottle that could serve as a building block after use.